Experience + Perspective
Reach out today to discuss how we can promote development within your organization in these areas.
Hands-on strategic consultants are ready to connect!
Performance marketing
Apply a coordinated first-party data approach across channels to drive higher quality leads and convert more opportunities
Cross-suite strategists, analysts, and designers specializing in CAC reduction, channel optimization, audience development, and applied segmentation
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Technology adoption
Analytics, martech, adtech, customer data, AI, consent management, content management, commerce
Change management superstars specializing in customer data platform technologies, customer identity management, and AI for data products -- e.g. chatbot for internal or public use
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Data collection & engineering
Marketing and advertising, website and app, kiosks, IVR/call-center, point-of-sale/in-store, order fulfillment
We bring the proprietary perspectives required to succeed in a competitive market from business consultants experienced in architecting data collection foundations with an eye towards integrations and data products.
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Content strategy & social engagement
Hands-on strategists and social marketers to maintain brand reputation, relevance, and engagement.
When content and social strategies are well-aligned with business goals, value is multiplied by several incremental benefits. Consistency and strong plans are key. A collaborative approach doesn't hurt.
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Advanced analytics
For research, optimizations, presentations, data products, operations, and client/internal/public reporting
Dashboarding? Check. Dashboarding with real-time insights? Check. Dashboarding with real-time insights and immediate access to information my team needs?
Check.
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Check.
Program management
For first-party and customer data,content management, customer engagement,
regulatory compliance, campaign strategy, and classic CRO
Integrated people, teams, and technologies solve the most challenging program problems.
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= Support for your organization
A “first-party data program” is an organizational effort to generate first-party data that benefits the customer and the business.
When collected, stored, and put to use properly, first-party and customer data are the most important additions to your business dataset.